Programme information:
| Title | BBA |
| Length of study | 3 years |
| Form of study | Full time |
| Language | English |
| Credits | 180 |
| Student Body Fee | 4,000 CZK per semester |
| Application fee (one-time fee) | 2,000 CZK |
| Tuition fees | 70.500 CZK per semester* |
* 141,000 CZK per year (approx. 60 credits per year)
The Marketing BBA aims at preparing students for their professional career through offering several specialised courses in the last two semesters (the last year) of their study at UNYP. The courses are taught by skilled and experienced lecturers with proven expertise and credentials in corporate marketing (eventually also sales). Marketing BBA students have to pass the following specialised courses:
- Public Relations Principles
- Electronic Commerce & Marketing Technologies
- Introduction to Advertising
- International Marketing Strategies
- Advanced Marketing
Please note that this specialisation is available only to students on the Daily Programmes.
Admission requirements
- Completed and signed UNYP application form
- Certified copy of student’s High School Diploma and Transcripts
- English language proficiency
- Interview with the relevant Head of the Department (after submitting the required documents)
- English language certificate – submit one of the following scores, OR alternatively sit the UNYP English Entrance Exam (TOEFL internet based test (ibt) 72 or above,IELTS Academic 5.5 or above)
- Motivation letter (max. 400 words)
- Official Copy of ID or Passport
- 2 recent passport size photographs
- Recommendation Letter (teacher, manager)
- Application Fee
All documents must be submitted in English. Documents originally in another language must be accompanied with a certified translation in English.
